B&T Entertainment is founded on the mission to create and promote a work environment that supports female-identifying and queer artists, musicians, writers and many more to flourish. Therefore, the use of inclusive language is indispensable. We are currently working on putting together guidelines that are specifically for Kahina Studios. In the meantime, please familiarize yourself with the guidelines below before booking a session with us.
For the guidelines in the Kahina Studios, the instruction sheet of nonbinary.ch and the media guide (2021) of the Transgender Network Switzerland were used as guidance.
Basic rules in the studio:
Every person is a human being – no matter where they come from.
Therefore, questions like “where are you originally from?” or negative remarks about a person’s origin are undesirable.
No discriminating curse words
Insults like “gay”, “retarded”, “pussy” or other sexually connotated negative words are not welcome
Mansplaining is “an explanation, interpretation, manner of speaking, etc., from a perspective perceived as typically male (and directed at a female audience), in which the person speaking assumes to know better than the audience.
Particularly in a studio where sound technicians also work, respectful treatment must be observed.
Speaking with each other
ask each person how they would like to be addressed (names, pronouns)
We have a zero tolerance for violence, verbal and non-verbal
Making mistakes is okay
Even if you don’t always get every rule right, be happy when others point out your mistakes and take the feedback seriously. Everyone is understanding and appreciative when you do your best!
1. use gender-neutral term: The music creators
2. if no short form possible: the musicians
Glossary: Trans People
Trans person = person who never felt the gender assigned to them at birth was appropriate for them
Trans woman = woman who was born with a biologically male body but identifies as a woman. 🡪 A trans woman is a woman!
Trans man = man who was born with a biologically female body, but identifies as a man. 🡪 a trans man is a man
Addressing a trans person the way the person wants to be addressed in terms of names and pronouns (he, she, etc.)
! Trans has nothing to do with sexuality/sexual orientation.
Examples of correct use of language
+ Was assigned male/female gender at birth
– Was born as male/female
+ Used to live as man/woman
+ Life adapted to gender identity
– Changed sex/has undergone gender reassignment surgery
For Further Information
Official Guideline from “Gay and Lesbian Alliance Against Defamation – GLAAD”
UN Geneva – Disability Inclusive Language Guidelines (PDF)
Transgender Network Switzerland – Medienguide
Merkblatt «nicht-binäres Geschlecht in der Sprache» (PDF)